Foodservice Sales Representative

Company: Palermo Villa, Inc.
Location: Milwaukee
Posted on: February 17, 2026

Job Description:

Job Description Job Description Foodservice Sales Professionals Join the team and be a part of a strategic growth partnership between Palermo’s Pizza and The Pink Bakery, designed to accelerate sustainable national adoption and revenue growth through institutional expansion for The Pink Bakery across compliance-conscious institutional foodservice channels. The Pink Bakery provides certified allergen-free baking mixes that support inclusive dining and operational consistency in institutional foodservice. The brand serves operators nationwide with mixes that are top-14 allergen-free, gluten-free, vegan, organic, Non-GMO, Halal-certified, and Kosher-certified, designed specifically for high-volume, institutional foodservice environments, including shared kitchens. This new role will lead the national expansion of The Pink Bakery within institutional foodservice and be responsible for new business development opportunities for both Palermo's and The Pink Bakery, distributor engagement, and operator adoption across higher education, healthcare, and senior living foodservice environments, where food allergy considerations, inclusive dining, and operational consistency are critical, while supporting select hospitality opportunities where there is clear strategic alignment. Key Areas: National Sales & Business Development Develop and execute a national foodservice growth strategy for The Pink Bakery Identify, pursue, and close new operator opportunities across prioritized institutional channels Drive adoption within higher education, healthcare, and senior living accounts Distributor & Operator Engagement Partner with national and regional broadline distributors to establish distribution, drive pull-through, and grow velocity Lead product presentations, tastings, operator education, and menu integration efforts Engage key decision-makers including foodservice directors, chefs and culinary leaders, dietitians, and procurement leaders across institutional foodservice environments Cross-Functional Leadership Collaborate closely with Palermo’s team and broader sales organization Partner with The Pink Bakery CEO on brand integrity, positioning, and priority account strategy Provide market feedback to inform product innovation, foodservice packaging formats, pricing, and channel strategy Reporting & Forecasting Maintain accurate CRM activity, pipeline visibility, and national forecasts Deliver regular performance updates to both Palermo’s Pizza and The Pink Bakery leadership teams The position operates with a high degree of ownership and visibility, working closely with leadership at both Palermo’s Pizza and The Pink Bakery, with clear alignment between both organizations. Key Experience: *Strong understanding of foodservice distribution, institutional procurement, and sales cycles *Proven ability to open new accounts and scale emerging or differentiated foodservice brands *Allergen-free, specialty, or better-for-you food brands *Existing relationships with national distributors or institutional operators *Selling into hospitality or adjacent foodservice channels is a plus when paired with institutional sales experience

Keywords: Palermo Villa, Inc., Lombard , Foodservice Sales Representative, Sales , Milwaukee, Illinois