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Marketing Communications Specialist - Lombard, IL

Company: Griffith Foods
Location: Lombard
Posted on: July 2, 2024

Job Description:

-- CUSTOM CULINARY -- For more than half a century, we've focused on a single mission at Custom Culinary--: to create the finest-quality, most authentic bases, sauces and gravies for our foodservice and food processing customers. Developed by our culinary specialists to deliver made-from-scratch taste and inspired results in just minutes, our products bring exceptional aroma, flavor and consistency to all your signature dishes. True Taste begins with Custom Culinary--.CUSTOM CULINARY--Por m--s de medio siglo, en Custom Culinary-- nos hemos concentrado en una sola misi--n: crear las bases, salsas y aderezos m--s aut--nticos y de mejor calidad para nuestros clientes de la industria alimentaria. Desarrollados por nuestros especialistas culinarios para ofrecer un sabor elaborado a partir de cero y resultados inspirados en cuesti--n de minutos, nuestros productos aportan un aroma, un sabor y una consistencia excepcionales a todos sus platos. El verdadero sabor comienza con Custom Culinary--.
Job Title: Marketing & Communications SpecialistReports To: Senior Director of MarketingLocation:-- Lombard, IL- Hybrid (In Office/Remote)--Summary: --The Marketing Communications Specialist is responsible for supporting Custom Culinary internal and external communications objectives. The role is focused on promoting products, brands, and initiatives to support business financial objectives.--Responsibilities include: Developing the Marketing Communications Calendar, Communications plans and programs (Website, Email Marketing, and Media) and systems alignment to support this (CRM, DAM, and project management)--Major Duties and ResponsibilitiesSupport, compile, and communicate a comprehensive communication strategy to support annual plan, and collaborate with the commercial team (Marketing, Sales, & Culinary) to ensure cross-functional alignment to activation.Create and execute an annual marketing communications calendar, aligned to the communication strategy and the business plan, including internal and external communications, across print, digital, and social media.Communication plan will have three components:Internal - Internal communications designed to provide awareness of key industry, company, and competitive activities.--External - Trends and Insights Communications aligned to global strategy, web site content, blogs, media, and ongoing social media posts.Support Segment and customer focused presentations and ideation sessions, as needed.Actively collaborate and manage agency activity and presentations (CSSI, Miron, Datassential, Technomic, Mintel, IFMA, etc.)Create relevant content aligned to Custom Culinary strategy, plans, and authentic voice.Lead web site activity for Custom Culinary, including collaboration with the marketing team, agency management, content development, and execution.Direct and align social media strategy and manage agency social media support.Track and measure insights and communications results; Regularly report key metrics, with action plans for ongoing improvement to plans.Participate in annual planning process, including Industry Assessment, Communications Assessment, and Insights to support specific plan elements.--Knowledge and ExperienceMinimum of 1-3 years' experience in marketing, creative agency, media, or related field.--Minimum BA/BS degree, with strong preference for Marketing, Communications, or Business; MBA preferredProven knowledge of food or foodservice industry, and comfort with Foodservice Culinary (including menu development processes)Demonstrated track record of insight/trend generation with knowledge of key Foodservice industry resources such as Technomic and DatassentialProven success collaborating with cross-functional disciplines toward creating solutionsKnowledge & experience with digital and social media required----Physical Demands Light physical requirements; sitting, standing, walking, desk type work; must be able to work on a computer.--Work Environment Home office + office EnvironmentSome travel to market areas and trade events (up to 25%)Valid US Driver's License required--EOE - Vet/Disability--EEO Notice of Rights
EEO AA M/F/Vet/Disability

Keywords: Griffith Foods, Lombard , Marketing Communications Specialist - Lombard, IL, Advertising , Lombard, Illinois

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